Palace Skateboards, commonly known as Palace, was founded in London in 2009 by Lev Tanju. Initially rooted in the city's vibrant skateboarding scene, Palace rapidly transcended the world of skate to establish itself as a coveted streetwear brand on an international scale. With a logo reminiscent of the iconic Penrose triangle and a distinctly British sensibility, Palace became synonymous with both irreverent humor and quality apparel. The brand cleverly amalgamates the gritty, rebellious spirit of skate culture with a peculiarly polished aesthetic, offering items ranging from skate decks to sophisticated outerwear. Palace has garnered a dedicated following, not only amongst skaters but also within broader streetwear and fashion communities, due in part to its distinctive designs, authentic roots, and notable collaborations with brands like Adidas and Ralph Lauren. Its drops are often highly anticipated, signaling the brand's lasting impact and ongoing relevance in the contemporary streetwear landscape.